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Home / Digital Marketing

Our Thoughts

A laptop open on a desk with the words landing page on the screen
  • Digital Marketing
Landing Page Optimisation for PPC: 6 Must-have Elements to Boost Your Conversion Rate

By Matt Judd  |  3 Nov 2025

a magnifying glass over a google ads account
  • Digital Marketing
Quality Score: The Most Important Metric You’re Not Paying Attention To

By Matt Judd  |  17 Jul 2025

twilo - optimise your web performance blog
  • Digital Marketing
Optimising Web Performance: 10 Front End Tricks That Actually Work

By Reece Vardy  |  16 May 2025

  • Digital Marketing
The Power of Email Marketing: Why It’s Still King in 2025

By Wayne Ellison  |  21 Feb 2025

Is SEO still relevant? How Google Ads & SEO can work together
  • Digital Marketing
Is SEO Still Relevant? How Google Ads & SEO Can Work Together

By Matt Judd  |  14 Feb 2025

  • Digital Marketing
PPC Trends to Watch Out for in 2025

By Matt Judd  |  17 Jan 2025

Negative keywords in PPC
  • Digital Marketing
Negative Keywords in PPC: Save Budget and Improve Ad Relevance

By Matt Judd  |  21 Nov 2024

Are Influencers Still Influencing?
  • Digital Marketing
Are Influencers Still Influencing? 

By Wayne Ellison  |  15 Nov 2024

Digital Marketing - Helping your business grow
  • Digital Marketing
Digital Marketing – Helping Your Business Grow

By Wayne Ellison  |  11 Oct 2024

  • Digital Marketing
A Guide to Google Ads Experiments: Test Before You Change

By Matt Judd  |  12 Sep 2024

  • Digital Marketing
How to Maximise Your Brand’s Impact with Effective Social Media Post Types

By Wayne Ellison  |  12 Sep 2024

  • Digital Marketing
Is Email Marketing Dead?

By Wayne Ellison  |  19 Aug 2024

Person opening the Google Ads app on their phone with Google Ads on their desktop
  • Digital Marketing
Explore The Different PPC Campaigns in Google Ads: Which Is The Best For Your Business?

By Matt Judd  |  14 Jun 2024

  • Digital Marketing
Structuring A Social Media Strategy for 2024

By Wayne Ellison  |  26 Apr 2024

  • Digital Marketing
A Comparative Analysis of Sales Prediction Models

By Wayne Ellison  |  4 Apr 2024

black hat on a computer
  • Digital Marketing
A Guide To Black Hat Marketing SEO (And How To Avoid It!)

By Wayne Ellison  |  19 May 2023

A website performance optimisation concept
  • Digital Marketing
An SEO Guide To User Experience and Site Speed

By Wayne Ellison  |  11 May 2023

fresh content
  • Digital Marketing
Why Fresh Content Is An Important SEO Ranking Factor

By Wayne Ellison  |  24 Mar 2023

a hand reaching out to touch an ai button
  • Digital Marketing
A Brief Look At AI in Marketing, Development & Design

By Wayne Ellison  |  21 Feb 2023

Why Traditional Marketing Is Still Important in 2023
  • Digital Marketing
Why Traditional Marketing Is Still Important In 2023

By Wayne Ellison  |  27 Jan 2023

social media marketing - which social media channels are right for your business?
  • Digital Marketing
Which Social Media Channels Are Right For Your Business?

By Wayne Ellison  |  16 Nov 2022

Many fingers pushing red backlinks keyboard button
  • Digital Marketing
Are Backlinks Still Important In 2022?

By Wayne Ellison  |  20 May 2022

A screen with the Google Ads logog in showing click through rate and impressions information
  • Digital Marketing
Does Applying Google Ads Recommendations Harm Your Campaigns?

By Wayne Ellison  |  22 Apr 2022

  • Digital Marketing
Google’s advertisers will take the hit for the UK digital service tax

By Wayne Ellison  |  7 Oct 2020

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