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Welcome To The Team Matt Judd Welcome Matt!Read More A/B & MVT Tests A/B Tests & MVT: What They Are & How To Run ThemDo you have a theory about something which may have a positive impact on your marketing? It might be time to run a test.Read More A screen with the Google Ads logog in showing click through rate and impressions information Does Applying Google Ads Recommendations Harm Your Campaigns?Traversing the tricky plains of Google Ads recommendations.Read More Google’s advertisers will take the hit for the UK digital service taxRead More Optimal OctoberHere's our end of month review for Optimal October...Read More Juicy JuneHere's our end of month review for June...Read More