Twilo have done wonders with our PPC, both on the shopping campaigns and also lead generation for wholesale clients. Our conversion rate on shopping has increased by 280% and PPC as a cost of the revenue generated has reduced by over 60%. The cost of wholesale leads have more than halved and we have seen a enormous increase in our return on investment from AdWords, in fact its over a 300% increase.
From the initial brief we gave to Twilo, they have delivered by segmenting the relevant campaigns in line with the relevant message for each specific audience. The guys have years of experience within their fields and that expertise translates into data driven campaigns that have been highly efficient and impacting to our bottom line. Their consultative approach meant that the original brief we discussed could be easily updated to accommodate for any product additions or change in market focus.
We would recommend Twilo to any business that has ecommerce PPC shopping campaigns, lead generation requirements or both.