Juicy June

Wayne

It's crazy to think exactly a year ago we were basking in one of the longest hot spells we've had and England were on a great run in the World Cup, leading to pubs up and down the country running out of beer. Now the England Women's team are looking to go one step further as they too reach the semi finals of their World Cup.  

I started the month in Majorca for a friend’s wedding and what an incredible venue it was, with views right across Palma. The downside to having time off for a holiday is getting caught up. The world continues to spin when you are resting so you have to be extremely organised before you leave, making sure everything is up-to-date to make your return as seamless as possible.

We’ve been looking at ways to further enhance our e-commerce campaigns and for one client we have moved them over to a dynamic product feed from a number of their suppliers. We have done this for other clients. It involves liaising with their suppliers direct in order to pull through their product feeds into the website, saving time moving forward when it comes to product management. These projects take some time due to the different ways other businesses organise their products, but when done right allow us to focus time elsewhere.

We have a really exciting website to work on in the coming months. The new client sells customised cards and gifts, similar to MoonPig but with an adult theme – you can see an example of their work below. We are working on a new design for their online shop along with a custom integration whereby we will print a bar-code on the back of cards which indicates to a sorting machine which envelope the card should be placed into. Here’s another example of the work we do at Twilo which saves our clients time.

A key part of our process is looking at the client’s ROI. When considering a new website it is important to think about what you want out of it. In many cases we can deliver a strong ROI not just with sales but also with time-saving functionality. Make your website work for you.